There's hardly a shopping experience as thrilling as Black Friday. For expecting moms, though, this annual shopping season is more about preparing for the comfort and well-being of their pregnancy.
This begs the question, “What can expecting moms anticipate from Black Friday 2025?” Reviewing this year’s sale and the best pregnancy Black Friday deals available is a great way to prepare.
When Is Black Friday 2025?

Set a date! Black Friday 2025 is on November 28, the day after Thanksgiving. The official sale is for one day, but most major retailers continue “sales” straight through the weekend. Many expect the hype to include Monday, coining it “Cyber Monday.”
Many brands provide “deals” well in advance of the official date. For expecting moms, these deals can start as early as November 21 and continue through the last week of November.
If you’re an expecting mom planning to buy any comfort items, maternity gear, or essentials for your newborn, preparing your wishlist is highly recommended to help you take advantage of the best deals before they sell out.
What Will Be the Best Pregnancy Black Friday Deals in 2025?
This year, Black Friday will be celebrated on November 28, 2025, and will follow Thanksgiving. Discounts will be offered everywhere, especially on pregnancy products, since they are among the most sought after, and most anticipated, products.
While we still await the official promotions, we will likely see the same savings we have come to expect year after year, especially on essential pregnancy products from recognizable brands like Momcozy. Discounts upwards of 30% are saying “stock on support, comfort, and convenience”.
Let’s see what the best pregnancy Black Friday deals 2025 will bring to moms.
1. Maternity Belly Bands – Essential Support for Every Trimester

If you’re feeling pelvic pressure, low back pain, or discomfort, a maternity belly band will help a lot. The Momcozy Maternity Belly Band Collecttion will have great discounts this Black Friday.
These adjustable support bands lighten the pressure on your lower back, help lift your bump and carry out upright, and improve posture. They are great for moms on the go, or anyone who needs extra support, while standing and walking.
Expected discount: 30% off the recommended price on a few bands.
Tip: Make sure to get a breathable, stretchy band that will be comfortable in every trimester.
2. Pregnancy Pillow – Better Sleep, Better Mornings

Pregnancy does come with some sleep challenges—but the right pillow can make nights restful again The Momcozy Pregnancy Pillow Collection will have discounts this Black Friday.
These U- and C-shaped pillows will support your back and belly while your legs will help you find a magically comfortable position for sleep. Better sleep will mean better circulation while you relieve the pressure in your hips and lower back.
Anticipated discount: 25-30% off full body pregnancy pillows.
Shopping tip: Go for easily washable covers so you can keep your pillow fresh and clean.
3. Nursing and Pumping Bras – Designed for Function and Freedom

When your body changes, in Black Friday sales, dear. Comfort becomes non-negotiable. Momcozy’s nursing and pumping bras offer soft, stretchy support that moves with you and they might just be one of the highlights of this year’s Black Friday sale.
These bras also comes with easily adjustable straps, seamless nursing access, and hands-free pumping so you can now have a comfy all-day wear.
Anticipated discount: Up to 30% off select nursing bras
Shopping tip: Buy a few different sizes. Your body comfort will also be changing a lot before and after birth so you will need a lot of different sizes.
4. Breast Pumps – Smart, Quiet, and Portable

You’ll be eager to pick up a high-quality, flexible wearable pump on Black Friday. For moms eager to express milk, this is the occasion to get one at an affordable price. Momcozy’s wireless breast pumps are comfortable, powerful, and portable.
They will fit in your bra, and there will be no need to go to an outlet anymore. You will be able to pump with no restrictions. They save time, and the discounts will be ridiculous this Black Friday.
Expected discount: 25-30% off wearable breast pumps
For best value, buy bundles with extra accessories like spare parts or storage bags.
5. Bottle Warmers and Washers – Simplify Your Feeding Routine

You can prepare and have all your feeding accessories for your baby and prepare them for feeding. You can get both the smart bottle warmer and the bottle washer for the milk to be heated and sanitized, to make the session quicker, especially during the night.
Anticipated discount: Up to 25% off bottle warmers and washers
Shopping tip: Save time with versatile systems designed to warm both breast milk and formula.
6. Postpartum Recovery Essentials – Healing with Comfort

You need to prioritize your comfort and recovery after delivery. Look out for the best offers on postpartum-friendly essentials from Momcozy. These include recovery leggings, compression bands, and loungewear.
The gentle compression leggings offer the support your body needs while you heal, and are comfy enough to stay in the house while recovering. They are also great for you to wear daily as you settle into your routine with your newborn.
Expected offers: 30% off postpartum comfort wear.
Shopping tip: Combine your postpartum and pregnancy purchases to enjoy greater savings.
Other Tips for Shopping Smart on the Best Pregnancy Black Friday Deals
Black Friday can be both exciting and stressful - especially for expecting moms who want the best deal and want to avoid the hassle. A calm and rewarding experience is much more attainable when the difference is the approach rather than the level of time and effort taken. So to help you prepare like the professional you are, here’s how to maximize the experience.
Start Early:
You don’t need to wait until the last minute to start looking. Add must have items to your cart like the pregnancy pillow or maternity belly band, a couple of days before the sale starts. This way, you can check out before everything sells out. This also helps you keep your cart focused, so you don’t spend a lot of money on things you don’t need.
Subscribe for Early Access:
Subscribing to the Momcozy newsletter is one of the easiest ways to keep up to date. Early heads up, special discount codes, and exclusive access to pre-sale events are for subscribers. Signing up means you’ll know exactly when price drop, making it a big time and money saver.
Compare Bundle Options:
When buying items in bulk, look for bundle deals. Momcozy offers curated bundles containing essentials such as nursing bras, breast pumps, and pregnancy pillows. Since bundles offer added savings or free items, they are more cost effective than buying items individually.
Think Long Term:
Consider what items you'll use after giving birth when you're scoping Black Friday pregnancy deals. A belly band or nursing pillow is useful postpartum. By buying quality items, you'll have dependable gear for both the pregnancy and postpartum period, ensuring your savings last well after the sale is over.
Set a Budget:
Before shopping, make sure to check how much you want to spend. Think about what you need that will make you comfortable and support your wellness, and allow room for one or two special treats. Having a plan prevents buying things you do not need and keeps your wallet happy.
Follow Official Channels:
For the latest on flash sales and weekend deals, be sure to check out Momcozy’s official website and social media accounts. The brand frequently posts limited-time offers, holiday bundles, and additional discounts on these platforms. It is the simplest way to take advantage of last-minute offers and fantastic deals!
Bonus Tip:
You might think the deals are done after Black Friday, but don’t log off just yet! You can still take advantage of Cyber Monday, and plenty of post-sale promotions and discounts. A ton of stores still have their discounts extended, or have new bundles, giving you another opportunity to save pocket.
Conclusion
2025’s Black Friday deals will be perfect for expecting moms getting ready for motherhood on a budget. Supportive maternity belly bands, plush pregnancy pillows, and Momcozy’s breast pumps will make pregnancy much more comfortable and easier.
Momcozy is offering 30% off pregnancy Black Friday deals on maternity and baby collections, so you don’t have to compromise quality for affordability. From maternity belts to pregnancy pillows and nursing essentials, there’s something for every expecting mom.
With the holidays coming up, enjoy the best pregnancy Black Friday deals for the comfort, care, and convenience you truly deserve, and give the same to expecting family or friends. These pregnancy essentials are best Black Friday deals because they’ll improve the pregnancy experience.
